New Trends in Mobile Website Design

Tuesday, 04-February-2014

The mobile website landscape has changed substantially over the past few years.
The new standard for web design is mobile responsive websites and although there are advantages to this approach there are also some major drawbacks. Having a stand-alone mobile website can offer you more flexibility and customizations that simply aren't available with responsive design.

So what is responsive website design anyway? Basically the website reacts to the device it is being viewed with. So if someone is accessing the site on their iPhone it will reformat in such a way that the words appear a bit larger and more space is left in between clickable elements so that you can easily tap them without unintentionally hitting another control. Similar but less dramatic reformatting happens when a Pad or Tablet is used to view the site. This is because the screen size of many tablets is close to the screen size of many desktops monitors and laptops. The best part about the responsive design is that the same content (pictures, paragraphs, designs, etc.) are used across all platforms which means work for the Web Design Company.

This all sounds great but what if you want your mobile users to have different options? Certain elements such as text boxes, select menus and checkboxes often times will not render as well with the responsive design in the mobile format. Also many of our customers would like a mobile site that looks and acts more like an iPhone or Android application. This is very difficult to accomplish with responsive design but easy with a separate stand-alone mobile site. You have much greater control over the mobile user experience when you create a site dedicated to mobile. So if you are looking to set up a mobile version of your website be sure to ask the Web Development team if a responsive or stand-along mobile site would be better for you.

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